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    Legal Document

    Cookie Policy

    MESA & CO CONSULTING LLC DBA MESA GROUP CONSULTING

    Effective Date: [TBD — date of publication]
    Last Updated: [TBD — date of publication]

    This Cookie Policy explains how MESA & CO CONSULTING LLC, doing business as Mesa Group Consulting, uses cookies and similar tracking technologies on our website to enhance your browsing experience, analyze website performance, and deliver personalized content.

    Table of Contents

    1
    WHAT ARE COOKIES?

    Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. Cookies allow websites to recognize your device, remember your preferences, and improve your browsing experience.

    This Cookie Policy explains how MESA & CO CONSULTING LLC, doing business as Mesa Group Consulting ("Mesa Group," "we," "us," or "our"), uses cookies and similar tracking technologies on our website (www.mesagroupconsulting.com).

    Related Tracking Technologies

    In addition to cookies, we may use related technologies such as web beacons, pixel tags, and local storage. References to "cookies" in this policy include these similar technologies where applicable.

    2
    COOKIE CONSENT

    2.1 Cookie Consent Banner

    When you first visit our website, you will be presented with a cookie consent banner that allows you to:

    • Accept All Cookies: Allow all cookie categories to load
    • Reject All Non-Essential Cookies: Block analytics, marketing, functional, and social media cookies
    • Customize Your Preferences: Choose which categories of cookies to allow

    Essential cookies load by default because they are necessary for the website to function. All other cookie categories require your explicit consent before they will load.

    2.2 Withdrawing or Changing Consent

    You may withdraw or change your cookie preferences at any time by clicking the "Manage Cookie Preferences" link in the footer of our website. Your updated choices will take effect immediately.

    2.3 Consent Records

    We maintain records of your cookie consent choices, including the date and time of consent, to demonstrate compliance with applicable privacy laws.

    For information about California-specific consumer rights, see our California Privacy Rights Notice and our Do Not Sell or Share My Personal Information page.

    3
    TYPES OF COOKIES WE USE

    Mesa Group Consulting uses the following types of cookies on our website:

    3.1 Essential Cookies (Strictly Necessary)

    Purpose: These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, accessibility, and basic navigation.

    Examples:

    • Session cookies (temporary cookies that expire when you close your browser)
    • Authentication cookies (keep you logged in to your client portal)
    • Security cookies (prevent fraudulent activity and protect your data)
    • Load balancing cookies (distribute traffic across servers)
    • Cookie consent cookies (remember your consent preferences)

    Can You Disable Them? No. Essential cookies cannot be disabled as they are required for the website to work. Blocking these cookies may prevent you from using our services.

    Duration: Session-based (deleted when you close your browser) or persistent (stored for a set period).

    3.2 Analytics and Performance Cookies

    Purpose: These cookies collect information about how visitors use our website, such as which pages are visited most often, how long visitors stay on pages, and any error messages. This helps us improve website performance and user experience.

    Examples:

    • Google Analytics cookies (tracks website traffic, user behavior, page views, bounce rates)
    • Heatmap tracking (analyzes where users click and scroll on pages)
    • Website performance monitoring (identifies slow-loading pages and technical issues)

    Can You Disable Them? Yes. These cookies will only load with your explicit consent through our cookie consent banner.

    Duration: Varies. Some are session-based; others persist for up to 2 years.

    Third-Party Analytics Providers:

    3.3 Marketing and Advertising Cookies

    Purpose: These cookies are used to deliver personalized advertisements, track ad performance, and measure the effectiveness of marketing campaigns. They may also be used to build a profile of your interests and show you relevant ads on other websites.

    Examples:

    • Facebook Pixel (tracks conversions, retargets website visitors on Facebook and Instagram)
    • Instagram ads (measures engagement and conversions on Instagram)
    • TikTok Pixel (tracks conversions and retargets visitors on TikTok)
    • YouTube ads (measures video ad performance and engagement)
    • X (Twitter) Pixel (tracks conversions and engagement on X/Twitter)
    • LinkedIn Insight Tag (tracks conversions and retargets on LinkedIn)
    • Google Ads cookies (measures ad clicks, conversions, and campaign performance)
    • Retargeting cookies (show you ads for Mesa Group services on other websites after you visit our site)
    • Affiliate tracking cookies (track referrals from affiliate partners)

    Can You Disable Them? Yes. These cookies will only load with your explicit consent through our cookie consent banner. You can also opt out of interest-based advertising through your browser settings or third-party opt-out tools (see Section 6).

    Duration: Varies. Typically persist for 30-90 days, but some may last up to 2 years.

    Third-Party Advertising Providers:

    3.4 Functional Cookies

    Purpose: These cookies allow the website to remember your preferences and choices (such as language, region, or previously entered information) to provide enhanced, personalized features.

    Examples:

    • Language preference cookies
    • Region or location cookies
    • Chat widget cookies (remember chat conversations)
    • Form auto-fill cookies (remember previously entered information)
    • Video player cookies (remember playback preferences)

    Can You Disable Them? Yes, through our cookie consent banner. Disabling these cookies may prevent certain features from working properly.

    Duration: Varies. Some are session-based; others persist for up to 1 year.

    3.5 Social Media Cookies

    Purpose: These cookies are set by social media platforms (Facebook, Instagram, TikTok, YouTube, X/Twitter, LinkedIn) when you share content or interact with social media plugins on our website.

    Examples:

    • Facebook Like button cookies
    • Instagram Share button cookies
    • TikTok Share button cookies
    • YouTube embed cookies
    • X (Twitter) Share button cookies
    • LinkedIn Share button cookies
    • Social media login cookies (if you use social login to access your account)

    Can You Disable Them? Yes, through our cookie consent banner, your social media account settings, or browser settings.

    Duration: Varies by platform. Typically persist for 30-90 days.

    Third-Party Social Media Providers:

    4
    THIRD-PARTY COOKIES

    Mesa Group Consulting uses third-party services that set cookies on our website. These third parties have their own privacy policies and cookie policies.

    Third PartyPurposePrivacy Policy
    Google AnalyticsWebsite analytics, user behavior trackinghttps://policies.google.com/privacy
    Facebook PixelAdvertising, retargeting, conversion trackinghttps://www.facebook.com/privacy/policy
    InstagramAdvertising, retargeting, social engagementhttps://privacycenter.instagram.com/policy
    TikTok PixelAdvertising, retargeting, conversion trackinghttps://www.tiktok.com/legal/privacy-policy
    YouTubeVideo ads, engagement trackinghttps://policies.google.com/privacy
    X (Twitter) PixelAdvertising, retargeting, conversion trackinghttps://twitter.com/en/privacy
    LinkedIn Insight TagAdvertising, retargeting, B2B targetinghttps://www.linkedin.com/legal/privacy-policy
    Google AdsAdvertising, retargeting, conversion trackinghttps://policies.google.com/privacy
    GoHighLevel (GHL)CRM, lead tracking, marketing automationhttps://www.gohighlevel.com/privacy-policy
    SkoolEducational platform, community accesshttps://www.skool.com/privacy
    SmartCreditCredit monitoring services (for enrolled clients)https://www.smartcredit.com/help/terms-and-privacy/privacy-policy.htm
    SuperMoneyFinancial product comparisons and referralshttps://www.supermoney.com/privacy-policy/
    PolicyGeniusLife insurance comparison platformhttps://www.policygenius.com/about/privacy/
    Trust & WillEstate planning document platformhttps://trustandwill.com/privacy
    NovaeBusiness funding and debt relief serviceshttps://www.novae.com/privacy-policy

    Important Notice

    Mesa Group Consulting is not responsible for the cookies set by third-party services. We recommend reviewing the privacy policies of these third parties to understand how they use cookies.

    5
    HOW TO MANAGE COOKIES

    You have several options to manage or disable cookies:

    5.1 Our Cookie Consent Banner

    The fastest way to manage cookies is through our cookie consent banner, which appears on your first visit and can be reopened at any time using the "Manage Cookie Preferences" link in the footer of our website. Through the banner, you can accept all, reject all non-essential, or customize your preferences by category.

    5.2 Browser Settings

    Most web browsers allow you to control cookies through their settings. You can:

    • Block all cookies
    • Block third-party cookies only
    • Delete cookies after each browsing session
    • Delete specific cookies manually

    How to Manage Cookies by Browser:

    Note: Blocking all cookies may prevent certain features of our website from working properly.

    5.3 Google Analytics Opt-Out

    To opt out of Google Analytics tracking specifically, install the Google Analytics Opt-Out Browser Add-On:

    https://tools.google.com/dlpage/gaoptout

    5.4 Mobile Device Settings

    iOS (iPhone/iPad):

    • Settings > Privacy > Tracking > Toggle off "Allow Apps to Request to Track"
    • Settings > Safari > Privacy & Security > Toggle on "Prevent Cross-Site Tracking"

    Android:

    • Settings > Google > Ads > Opt out of Ads Personalization

    5.5 Browser Privacy Tools

    Consider using browser privacy tools and extensions:

    6
    OPT-OUT OF INTEREST-BASED ADVERTISING

    To opt out of interest-based advertising from third-party networks:

    Mobile Device Opt-Out

    iOS (iPhone/iPad):

    • Settings > Privacy > Tracking > Toggle off "Allow Apps to Request to Track"
    • Settings > Safari > Privacy & Security > Toggle on "Prevent Cross-Site Tracking"

    Android:

    • Settings > Google > Ads > Opt out of Ads Personalization

    7
    GLOBAL PRIVACY CONTROL (GPC)

    7.1 Do Not Track (DNT)

    Some browsers and devices allow you to enable a "Do Not Track" (DNT) signal, which requests that websites do not track your online activity. Currently, there is no industry-wide standard for responding to DNT signals, and Mesa Group Consulting does not currently respond to DNT signals.

    7.2 Global Privacy Control (GPC)

    The Global Privacy Control (GPC) is a browser-level signal that communicates a consumer's request to opt out of the sale or sharing of personal information, as recognized under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA).

    Mesa Group Consulting honors GPC signals. When we detect a GPC signal from your browser:

    • We treat it as a valid opt-out request to the sale or sharing of personal information for purposes of CCPA/CPRA
    • We will not load non-essential marketing or advertising cookies that involve "sale" or "sharing" of personal information as those terms are defined under California law
    • The opt-out applies to that browser/device for the duration of the GPC signal

    To enable GPC, use a browser or extension that supports the standard, such as:

    • Mozilla Firefox (with privacy settings enabled)
    • Brave Browser
    • DuckDuckGo Privacy Browser
    • Privacy Badger (browser extension)

    For more information about GPC, visit https://globalprivacycontrol.org.

    Your Privacy Rights

    For details on your broader privacy rights, including how we collect, use, and share information beyond cookies, please review:

    California residents may also submit a "Do Not Sell or Share" request through our dedicated page or by contacting our Compliance Department directly (see Section 11).

    8
    DATA RETENTION FOR COOKIES

    Cookie retention varies by category. Each cookie type listed in Section 3 includes its specific Duration. The summary below reflects those durations:

    Cookie CategoryDuration
    Essential Cookies (Strictly Necessary)Session-based (deleted when you close your browser) or persistent (stored for a set period).
    Analytics and Performance CookiesVaries. Some are session-based; others persist for up to 2 years.
    Marketing and Advertising CookiesVaries. Typically persist for 30-90 days, but some may last up to 2 years.
    Functional CookiesVaries. Some are session-based; others persist for up to 1 year.
    Social Media CookiesVaries by platform. Typically persist for 30-90 days.

    You can delete cookies stored on your device at any time through your browser settings (see Section 5) or by withdrawing consent through our cookie consent banner. Deleting cookies will reset their retention period the next time they are loaded with your consent.

    9
    IMPACT OF DISABLING COOKIES

    You may disable non-essential cookies through our cookie consent banner, your browser settings, or the third-party opt-out tools described in Sections 5 and 6. However, disabling certain cookies may affect your experience on our website. The following summarizes the impact for each cookie category, drawn from Section 3:

    Essential Cookies (Strictly Necessary)

    Essential cookies cannot be disabled as they are required for the website to work. Blocking these cookies may prevent you from using our services.

    Analytics and Performance Cookies

    These cookies will only load with your explicit consent through our cookie consent banner. Disabling them may limit our ability to identify popular pages and content, measure website performance, and identify technical issues and errors.

    Marketing and Advertising Cookies

    These cookies will only load with your explicit consent through our cookie consent banner. You can also opt out of interest-based advertising through your browser settings or third-party opt-out tools (see Section 6). Disabling them means the ads you see on other websites will be less relevant to your interests.

    Functional Cookies

    You can disable these through our cookie consent banner. Disabling these cookies may prevent certain features from working properly, such as remembering your language, region, or previously entered information.

    Social Media Cookies

    You can disable these through our cookie consent banner, your social media account settings, or browser settings. Disabling them may limit social sharing and social media interactions on our website.

    Note: Blocking all cookies may prevent certain features of our website from working properly.

    10
    CHANGES TO THIS COOKIE POLICY

    Mesa Group Consulting reserves the right to update this Cookie Policy at any time to reflect changes in our practices or applicable laws. When we make changes, we will:

    • Update the "Last Updated" date at the top of this policy
    • Post the revised policy on our website
    • Notify you via email (if applicable)
    • Re-prompt for cookie consent through our banner if material changes affect your prior consent choices

    Your continued use of our website after changes become effective constitutes acceptance of the revised Cookie Policy.

    11
    CONTACT INFORMATION

    If you have questions or concerns about this Cookie Policy or how we use cookies, please contact us:

    MESA & CO CONSULTING LLC DBA MESA GROUP CONSULTING

    Mailing Address

    5001 California Ave, Suite 219

    Bakersfield, CA 93309

    Compliance Department

    For privacy-related questions or to submit cookie or tracking-related complaints:

    Hours of Operation

    Monday – Friday: 9:30 AM – 6:30 PM Pacific Time

    Saturday: 10:30 AM – 2:30 PM Pacific Time

    Sunday: Closed

    © 2026 Mesa Group Consulting. All Rights Reserved.